A successful rebook will ensure that between 70-100%, sometimes more, of your existing stand sales revenue is secured for your next show even before your current show has finished. And this unleashes a whole raft of benefits.

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Cost Savings: A successful rebook will save you money by reducing post-show sales costs. When businesses commit early, it minimises the need for months of extensive follow-up and marketing efforts to secure their participation after the event

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Increased Sales and Growth: Early commitments then free up your sales team to focus on selling sponsorship opportunities, re-engaging with previous lapsed clients, and actively seeking new business opportunities leading to increased overall sales and the growth of your event.

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Higher Average Spend: Having more time to nurture relationships with key customers who commit early invariably leads to an increase in their show investment. 

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Stronger Relationships: Having more time for regular contact with your biggest customers ensures longer-term business partnerships and the future of your event.

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Commitment and Contractual Security: Companies that rebook early are committed and locked into contracts. Waiting too long to secure stand bookings gives your exhibitors the chance to change their marketing strategies, divert budgets to other channels, or consider rival events.

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Your Floor Plan as a Sales Tool: A well-organised and booked floor plan is a powerful sales tool. It showcases the event's popularity and creates a sense of urgency for other companies to secure good stand positions.

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Early Revenue: Securing deposits from early bookings ensures that the money is in the bank within weeks of coming off site enhancing the show’s cash flow.